Search Engine Submission - Is It Necessary?
April 4, 2008
The #1 SEO scam that you need to know about is where literally thousands of unscrupulous companies will try to "trick" you into believing that you need to submit your pages to the search engines in order to get indexed and then some will even go so far as to "trick" you into believing that you need to submit your pages to the search engines every week or every month so that you can be sure to acquire high rankings, which of course, is a just scam to separate you from your money.
So don’t waste your money on these services or even buy search engine submission software. Don’t use services and/or software of this kind even if they are free as they are completely useless. When search engines first came on the scene (circa 1996) it was necessary to submit to them since there were very few Websites around and therefore they needed to know where they were all located, but since around 1998 that has not been necessary because the search engines want to know that your pages are well connected to and from important pages on the Web before they will deem them worthy of inclusion to their free databases.
All you need to do to be indexed by the search engines is to be properly linked from pages that are already in the databases of the search engines and the more links you can acquire, the more likely your pages will remain in the search engines.
If you are the impatient type and don’t want to wait for the (free-based) spiders to find your pages and index them, then you can pay for inclusion to all of the search engines (except for Google) to send out their (fee-based) spiders to index your pages.
Paid Inclusion Programs
The quote below from Google founders, Brin and Page, explain why Google will not accept payment in return for a promise to include Web pages.
After IPO, Google Founders Plan to Remain in Control
While Google derives 95 percent of its revenue from ads, Brin and Page said Google will not accept payment in return for a promise to include Web sites in online searches. (The ads appear to the right of search results.)
"Google users trust our systems to help them with important decisions: medical, financial and many others," the letter said. "We will live up to our ‘Don’t Be Evil’ principle by keeping user trust and not accepting payment for search results."
Yahoo Inc., which was identified as Google’s biggest competitor, says it allows companies to pay for inclusion in a search but does not guarantee they will appear in search results.
Source: WashingtonPost.com
Paid inclusion programs mean that, in exchange for a payment, a search engine will guarantee to list certain pages from your Website. These programs don’t guarantee that the pages will rank high for particular queries but just that they will be included and updated about every 48 hours. Whether your page ranks high will still depend on the search engine’s algorithm and your ability to optimize these pages.
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One Response to “Search Engine Submission - Is It Necessary?”
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If you have lots of money to spend on your website go for paid inclusion but i will prefer free . As most of the traffic is coming from google, msn, yahoo, which are free.
Cheers